The doors open on Wednesday, January 1, 2025
The Purpose Path Illuminator™ - Self-Paced Digital Course Â
How to reset your business with purpose, clarity, and strategy—so you can finally lead with confidence, protect your profit, and stop second-guessing every decision
For the ambitious woman entrepreneur who’s built success but feels bottlenecked, burned out, and ready for a better way to scale—this is your next move.
What Is The Purpose Path Illuminator™?
A self-paced digital course (launching Q4 2025) designed to help high-achieving women entrepreneurs:
Craft their one-line Core Clarity Statement™ that aligns business and purpose
 Install a Purpose-Driven Decision Filter so every “yes” is aligned and every “no” is guilt-free
Run a Purpose Alignment Check™ to optimize offers, systems, and team decisions
Build a CEO operating system that works with their life—not against it
For just $147, this isn’t another theory-heavy course—it’s a powerful reset built for the Maxed-Out Leader ready to grow with intention.
Join the Waitlist Now This Is For You If…
You’ve built a thriving business—but…
 Your revenue is inconsistent, and your team still depends on you for everything
You feel like the bottleneck, not the CEO
You’re running on hustle autopilot— and Starting to burn out
 Your systems are messy, your offers feel scattered, and your energy is low
You secretly wonder: “Is this really what success is supposed to feel like?”
 Imagine This Instead…
Every decision runs through a simple, purpose-driven filter
You know exactly what to say yes to—and what to release
Your offers and team run smoothly—without you in the weeds
You wake up energized, leading with clarity, calm, and confidence
Your business feels like you again—aligned, strategic, and deeply fulfilling
From the Creator of Purpose-Driven Frameworks Like:
- Vision to Impact Roadmap™
- Monday AM Rundown
- Daily 3 Dash™
- CEO Core 4™
Hey, I’m Deona, and I help ambitious women entrepreneurs—especially those at the multi-6-figure stage—step fully into their CEO role with strategic clarity and purpose-driven systems.
With 25+ years of experience scaling businesses (including a 2,200+ unit property management firm), I don’t just teach theory—I operationalize transformation. I created the Purpose Path Illuminator™ to help women reset their business foundations so they can grow sustainably—without sacrificing their peace, health, or family.
Because success should feel as good as it looks.
 What You’ll Walk Away With:
A written Purpose Statement to guide your growth
A plug-and-play filter for confident decision-making
A full clarity audit of your offers, operations & team
